Episode 07

The Referral Partner Decay Alarm

Referral relationships fade without anyone noticing — until the pipeline dries up and you can't say why.

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Problem

Referral relationships fade without anyone noticing — until the pipeline dries up and you can't say why.

Solution

An alarm that tracks referral volume per partner and flags decay early, with a suggested re-engagement move.

Outcome

You see a partner cooling off weeks before the referrals stop, and act while it still matters.